NORTH SHORE RAIL JAM

University of Minnesota - Duluth

Role

Art Director
Designer

About

UMD student-organized clubs collaborated to host their annual Rail Jam. Partnerships with local businesses provided awards and prizes. The spontaneity of park riding inspired my creative direction, and I expressed it through flash frames and high-impact graphics. The effect of bold flash photography captures the intensity and grain of the early Y2K grunge aesthetic, prioritizing high central focus and a vibrant fish-eye perspective.

Credits

Will Anderla
Reece Wickland

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